Started March 25, 2025 · Returning Series · Based on 1 season, 10 episodes through May 20, 2025 · TV-MA
The Studio is a satirical cringe comedy series on Apple TV+ starring Seth Rogen as the new head of fictional Continental Studios. He and his team try to keep artistic films alive while corporate bosses demand profitable IP projects like a Kool-Aid movie and everyone navigates celebrity egos and production chaos. One episode shows the executives spiraling into absurd overcorrections while casting the tentpole to avoid any appearance of racial insensitivity. The series uses long takes and real celebrity cameos to lampoon modern Hollywood business practices.
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Was our 38% Woke rating accurate?
Breakdown
These are the editorial factors and ratings behind our score for The Studio.
Woke representation / casting
The show's ensemble includes Chase Sui Wonders (Asian-American woman) in a prominent recurring executive role as ambitious junior exec Quinn, and Dewayne Perkins (black actor) as head of publicity Tyler. Other supporting roles add some visible diversity. However, the core team is majority white, leads like Rogen are flawed white male protagonist, and casting is not marketed or foregrounded as identity achievement or quota. The series itself satirizes exactly this kind of overthinking in its "Casting" episode. Moderate weight for standard prestige TV patterns in 2025, but unemphasized and undercut by content.
20%
Woke political dialogue
Dialogue is mostly industry banter, panic, and cringe about business decisions, celebrity, and production chaos. The standout "Casting" episode features execs spouting panicked DEI logic and representation math ("our Hamilton"), but it is presented as absurd self-own satire, not endorsed wisdom. No explicit activist monologues, systemic critiques framed as current identity politics, or moralizing. Other episodes focus on notes, set visits, marketing, awards vanity.
5%
Identity-driven story themes
Main arc is studio head torn between artistic films and profitable IP (Kool-Aid movie, schlock). One episode centers the team's overcorrection on race in casting for the tentpole, satirizing Hollywood's surface representation obsessions and paranoia about stereotypes. Another features a prestige "lesbian drama" (Sarah Polley-directed film-within-show starring Greta Lee) as the aspirational "art" project Matt visits and disrupts. These are played for cringe comedy on industry excess, not as positive identity messaging or central arcs. No recurring queer, race, or gender identity plotlines driving character growth or themes. Classical Hollywood satire with one pointed industry self-critique.
32%
Western institutional / cultural critique
The show critiques Hollywood as a flawed institution: corporate overlords prioritizing IP and profits over art, celebrity narcissism, awards shows, production hell, and yes, performative diversity casting as shallow PR. It portrays execs (often white men) as weak, approval-seeking doofuses navigating these pressures. Some episodes highlight male incompetence and internal rivalries. However, this is insider industry satire of business realities and fads (including AI, franchises), not reframed as modern activist attacks on capitalism, patriarchy, whiteness, or Western norms.
35%
Woke character or canon changes
Not relevant. This is an original series with no established characters, canon source material, or real historical figures being reinterpreted through identity lenses.
0%
Anti-woke backlash and complaints
Public and critical reaction was overwhelmingly positive acclaim for the satire, humor, and craft, with strong Emmy success and quick renewal. The "Casting" episode drew specific praise from some right-leaning viewers and outlets (e.g., Forbes) for lampooning tokenistic DEI casting and exec paranoia over race. Searches across web and social showed no prominent or widespread anti-woke backlash accusing the show of pushing woke, DEI, or left political content. Some general skepticism toward creator Seth Rogen's known views exists, but little tied to this title's content or framing. Evidence of targeted complaints is weak and not representative.
12%
Creator track record context
Seth Rogenhas a moderate left-leaning public persona and some political comedy output. Evan Goldberg and Frida Perez show little to no activist patterns. Overall, repeated political themes in some key creatives but not centered on modern woke/identity activism. The title's content aligns more with broad industry critique than activist messaging.
32%
Production
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