Movie review
June 15, 2017 · 90 min · PG
Woke Score
Lower is better
Review
Despicable Me 3 is a 2017 animated family comedy. Gru and his wife Lucy team up with Gru’s long-lost twin brother Dru to stop Balthazar Bratt, a former 1980s child star villain who wants revenge by destroying Hollywood with a giant robot powered by a stolen diamond. The story centers on family bonds, brotherly teamwork, and personal questions about who you are, told through fast action, silly Minions gags, and lighthearted adventures aimed at kids and parents.
Breakdown
These are the editorial factors and ratings behind our score for Despicable Me 3.
Woke representation / casting
Animated voice cast and designs follow standard family movie patterns with no visible identity quotas, race or gender signaling, or diversity-first emphasis in main roles or character logic.
Woke political dialogue
No political lines, activist speeches, or social-issue messaging appear in the story or characters.
Identity-driven story themes
Themes center on family loyalty, twin brotherhood, and a character’s personal identity questions during a life change, delivered through comedy with no race, gender, sexuality, or group-identity politics.
Western institutional / cultural critique
The villain’s revenge against Hollywood is personal and silly; no activist-style attacks on masculinity, patriarchy, capitalism, or Western institutions.
Woke character or canon changes
Not relevant. This continues the existing franchise with no identity or DEI-driven changes to characters or source material.
Production
Anti-woke backlash and complaints
No public complaints or backlash treated the film as pushing woke, DEI, or identity politics content.
Creator track record context
Main writers, directors, and producers have long careers in light family animation and comedies with no documented activist, social-justice, or identity-focused patterns.
